Define Your Digital Business Strategy

After a major crisis, find your place in the digital economy.
 Join Now

If you're already a member, click here to log in.

Major Business Pain Points

  • Your organizational digital business strategy sits on the shelf because it fails to guide implementation.
  • Your organization has difficulty adapting new technologies or rethinking their existing business models.
  • Your organization lacks a clear vision for the digital customer journey.
  • Your management team lacks a framework to rethink how your organization delivers value today, which causes annual planning to become an ideation session that lacks focus.

Recommendations

Key Points

  • Pre-pandemic digital strategies have been primarily focused on automation. However, your post-pandemic digital strategy must focus on driving resilience for growth opportunities.

Approach

  • Design a strategy that applies innovation to your business model, streamline and transform processes, and make use of technologies to enhance interactions with customers and employees.
  • Use digital for transforming non-routine cognitive activities and for derisking key elements of the value chain.
  • Create a balanced roadmap that improves digital maturity and prepares you for long-term success in a digital economy.
 Subscribe to Premium

Methodology and Tools

1. Digital Business Strategy Deck – A step-by-step document that walks you through how to identify top value chains and a digitally enabled growth opportunity, transform stakeholder journeys, and build a digital transformation roadmap.

This blueprint guides you through a value-driven approach to digital transformation that allows you to identify what aspects of the business to transform, what technologies to embrace, what processes to automate, and what new business models to create. This approach to digital transformation unifies digital possibilities with your customer experiences.

  • Define Your Digital Business Strategy – Phases 1-4

2. Digital Business Strategy Workbook – A tool to guide you in planning and prioritizing projects to build an effective digital business strategy.

This tool guides you in planning and prioritizing projects to build an effective digital business strategy. Key activities include conducting a horizon scan, conducting a journey mapping exercise, prioritizing opportunities from a journey map, expanding opportunities into projects, and lastly, building the digital transformation roadmap using a Gantt chart visual to showcase project execution timelines.

  • Digital Strategy Workbook

All resources on this page are provided to Cyber Leadership Hub members under license from third parties including Info-Tech Research Group Inc, a global leader in providing IT research and advice.