Tutorial 1: Why personal branding matters

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Instructors

Phil Zongo

Jan Schreuder

Jaime Cohen

This module outlines what exactly your personal brand is, dispelling myths and outlining concepts.

16 Videos

Tutorial 1 Preview: Why personal branding matters

1.1.a. Why personal branding matters - Part 1

1.1.b. Why personal branding matters - Part 2

1.2.a. Case Study - Phil's Career Acceleration Journey - Part 1

1.2.b. Case Study - Phil's Career Acceleration Journey - Part 2

1.3.a. Case Study - Jaime's Career Acceleration Journey Part 1

1.3.b. Case Study - Jaime's Career Acceleration Journey - Part 2

1.4.a. Creating your vision, values and mission statement - Part 1

1.4.b. Creating your vision, values and mission statement - Part 2

1.5.a. Getting noticed and standing out - Part 1

1.5.b. Getting noticed and standing out - Part 2

1.6.a. Learning to deal with rejection - Part 1

1.6.b. Learning to deal with rejection - Part 2

1.7. Engaging your audience

1.8. Cultivating authenticity

1.9. Scaling your LinkedIn network

1.10. Keeping your connections engaged